Showing posts from November 13, 2011

Dublin Airport: The Ancillary Revenue Potential ©

 The line of aircraft on runway 29 for the UEFA Cup Final                                                                       The ACI DG Angela Gittens stated “Non-aeronautical revenues critically determine the financial viability of an airport as they tend to generate higher profit margins than aeronautical activities” (Insight airport world June 2011). This blog article will examine the potential of Dublin Airport to grow new ancillary revenue streams. should be realized in the current environment, as core traffic continues to fall, now is the time to develop new revenue streams utilizing existing infrastructure, taping into Meeter and Greeters, local residents and visitor’s market segments. Therefore there are potential opportunities to develop new ancillary revenue streams adding value to the existing customer offering, firstly the airport should considering developing aircraft viewing facilities in Terminal One, following the successful model developed by Frankfurt Main